Castle — Brand site and store

The brand site and online store for Castle home appliances. The store is the direct-to-consumer sales channel across every governorate in Egypt.

What is inside

• Full catalogue — kitchen appliances, small and large home appliances, screens and washing machines, each section with its own filters.
• Cart and checkout — including cash on delivery, which matters most in the Egyptian market.
• Nationwide shipping — free above a threshold.
• Warranty up to five years — shown on every appliance.
• Fourteen-day returns.
• Arabic and English, with WhatsApp support.

What it connects to

The store does not run alone — it is wired to Castle Operations, where the team confirms orders and manages the catalogue, and after-sales runs on HARM.